My boss, Joff Redfern created this awesome framework for helping you identify different types of product managers: The PM Craft Triangle. Since sharing this at a few events and inside Atlassian a common, question I often get asked is how do I run through this framework for me or my…

Around 10 years ago when I fell into product management, I thought it was my job to decide everything. There would be a line at my desk with questions that my team had for me. …

We had just finished a customer conference and on a long, 14-felt-like-18 hour flight from San Francisco back to Sydney. I was sitting next to Jean-Michel Lemieux (“JML” ), our head of Engineering at the time, and we were reflecting on some of the projects I’d worked on recently. …

We had just finished a customer conference and on a long, 14-felt-like-18 hour flight from San Francisco back to Sydney. I was sitting next to Jean-Michel Lemieux (“JML” ), our head of Engineering at the time, and we were reflecting on some of the projects I’d worked on recently. …

We are all in the business of building software to solve problems. As teams grow, our biggest challenge isn’t going to be technical (we break barriers here without even breaking a sweat, it seems). Our biggest challenge will be building a shared understanding of our customers. Once you have that…

Psst! Hey…You know there’s a simple way to get engineers to build what you want, and as a bonus you can call it “agile”…Shh! Try to keep this technique quiet. You see it’s all about user stories. All you have to do is write something like this:

If someone asked you that question how would you answer it? Maybe you point to qualitative research or find some metrics which may suggest customers are getting value from your product. Or perhaps you use things like your product Net Promotor Score (NPS), bookings or MAU growth over time. This…

Editor’s note: This is a blog post by Sherif Mansour, a Confluence legend, and one of our talented Principal Product Managers. He is pretty awesome at building product, lego, and is also a wannabe designer. When my son was younger I often spent time with him lining up dominos on…

One of the exciting things I get to do as part my job is talk to a lot of customers about how they build software. I hear about what works for them and the challenges faced by teams as they journey on their mission to build great products. One of…